20 essential digital maketing tools that will help you to grow your business for free

Digital marketing can be an incredibly powerful tool to help you grow your business and reach new customers, but it’s important to choose the right marketing tools so that you don’t waste time and money on ineffective solutions. After testing over 100 free and paid digital marketing tools myself and consulting with other digital marketers, I put together this list of 20 essential digital marketing tools that will help you to grow your business for free. Take some time to test them out, and feel free to add your own in the comments below!

Technology has changed the way we do business. The internet has put a global marketplace at our fingertips, and social media has given us a platform to reach more people than ever before. Digital marketing is the process of using online channels to promote your business. It’s an essential tool for any modern business, and it’s something that you can’t afford to neglect.

The good news is that there are plenty of digital marketing tools out there that can help you to grow your business – and most of them are free! As digital marketing continues to grow and evolve, so do the tools available to marketer. It can be tough to keep up with the constantly changing landscape, but it’s important to have the right tools in your toolkit to be successful.

The good news is, there are a ton of great digital marketing tools out there that are either free or have free plans available. In this blog post, we’ll go over 20 of the best free digital marketing tools to help you grow your business.

So whether you’re just getting started with digital marketing or you’re looking for some new tools to add to your arsenal, this list is for you.

What is digital marketing?

Digital Maketing Tools

Digital Marketing Is The Process Of Using Online Channels To Promote Or Market Products And Services. This Can Be Done Through A Variety Of Means, Including But Not Limited To, Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Content Marketing, Social Media Marketing, And Email Marketing. The Internet Has Made Digital Marketing More Affordable And Accessible Than Ever Before. But It Can Still Get Complicated When You Have No Idea Where To Start. That’s Why I’ve Compiled Some Of The Best Digital Marketing Tools I’ve Come Across.

The benefits of Digital Maketing Tools

Digital marketing is one of the most efficient and effective ways to connect with customers and promote your business. Here are some of the top benefits of digital marketing:

  • Reach a wider audience with less effort

    thanks to the internet, businesses can now reach a global audience quickly and easily.

  • Cost-effective

    digital marketing is one of the most cost-effective ways to promote your business, especially when compared to traditional marketing methods like TV or print advertising.

  • Maximize ROI

    digital marketing allows you to track your customer’s behavior in real-time, so it’s easier than ever to maximize ROI by showing them content they are more likely to engage with based on their online behavior.

  • No need for a physical location

    another advantage of digital marketing is that there’s no need for any kind of physical location because everything takes place online.

  • 24/7 access

    another advantage of digital marketing is that it’s available 24/7, so it’s easier than ever to track your customer’s behavior and connect with them online when they are most likely to engage with you based on their online behavior.

  • Build brand awareness

    another benefit of digital marketing is that it can build brand awareness by connecting with potential customers through various channels, including social media and email marketing campaigns.

  • Monitor competitor activity

    another reason digital marketing is an excellent choice for promoting your business is that it allows you to monitor competitor activity, which helps you stay ahead of the competition.

  • Create shareable content

    yet another advantage of digital marketing is that it makes it easy to create shareable content because all types of digital media allow for different types of interactivity, engagement and sharing opportunities.

  • Gain insight into your target market

    digital marketing also gives you insights into your target market. For example, if you want to know what products your target market prefers, just do a search on Google trends and see what comes up.

  • Communicate directly with customers –

    another advantage of digital marketing is that it allows you to communicate directly with customers through email, texts, calls and social media channels.

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here is the list of essential digital marketing tools

As a small business, you may not have the budget to invest in all the bells and whistles when it comes to digital marketing tools. But that doesn’t mean you can’t compete with the big boys. There are plenty of free or low-cost digital marketing tools out there that can help you get the job done. Here are 20 of the best

1. Tweak Your Biz – Title Generator

Have you ever been in a situation where you didn’t know what to write next, or you couldn’t decide what a title for the post you did post? Title Generator is one of the tools offered by Tweak Your Business. You simply need to input your topic, select how you would want the results to look (I’ll go with Sentence Case), press the “Submit” button, and in an instant, you will receive a ton of content ideas that are based on your search keyword. It is organized in a variety of ways, including lists, best, how to, questions, and more.

2. Designrr – Create eBooks with Designrr

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If you’re looking for a way to create beautiful eBooks, Designrr is one of the best options out there. With Designrr, you can easily create eBooks from scratch or by using existing content from websites, PDFs, and more. Plus, Designrr offers a wide range of templates to help you get started. And if you need more help, the team behind Designrr is always happy to lend a hand.

3. spyfu

One of my favorite digital marketing tools is SpyFu. It’s a great tool for spying on your competition and seeing what’s working for them in terms of SEO and paid advertising. You can also use it to find new keywords and track your rankings. spyfu is definitely a valuable tool for any small business owner looking to grow their business online.

4. Bonjoro: Video Engagement Platform

Bonjoro is a video engagement platform that helps businesses connect with their customers on a personal level. With Bonjoro, you can create and send personalized video messages from your desktop or mobile device in just a few clicks. And because Bonjoro integrates with your existing CRM or customer support software, it’s easy to keep track of all your customer interactions in one place.

5. Hotjar: Website Heatmaps & Behavior Analytics Tools

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One of the most important aspects of digital marketing is understanding how users interact with your website. That’s where Hotjar comes in. Hotjar is a website heatmap and behavior analytics tool that provides valuable insights into how users are interacting with your site.

6. Intercom: The Engagement OS – Convert Visitors to Customers

Intercom is one of the best digital marketing tools out there and it’s perfect for small businesses. It helps you engage with visitors on your website and convert them into customers. The Engagement OS provides a variety of engagement messages and delivers relevant content based on their behavior, which means it’ll be easier for you to get in touch with people who are interested in what you’re selling. If you’re looking for a digital marketing tool that offers personalization without any coding knowledge, then this is the one!

7. ConvertKit Official Website – The Creator Marketing Platform

If you’re a creator looking to take your business to the next level, consider using ConvertKit. It’s one of the best tool for managing your email list, creating powerful landing pages, and providing excellent customer service. Plus, it integrates with all the top digital marketing tools so you can easily create a cohesive strategy.

8. OptinMonster – Most Powerful Lead Generation Software

If you’re looking for the most powerful lead generation software, look no further than OptinMonster. With over 1 million active users, OptinMonster is the #1 choice for businesses of all sizes. And it’s no wonder why – with features like Exit-Intent® Technology, Smart optins, and a drag-and-drop builder, OptinMonster makes it easy to turn more visitors into subscribers and customers.

9. PickFu: Split testing, optimization, and instant consumer


If you’re looking for a tool to help you with split testing, optimization, and instant feedback from consumers, PickFu is a great option. It’s helped me improve my website conversions and get more insights into what my audience wants.

10. Write Better Headlines: Headline Analyzer From CoSchedule

If you want to write better headlines, the Headline Analyzer from CoSchedule is a great tool. Just enter in your headline and it will give you a score based on how good it is. It also provides suggestions on how to improve your headline if it’s not as strong as it could be. I’ve found this tool to be really helpful in coming up with catchy, attention-grabbing headlines.

11. qulink

qulink : Use qulink if you want to optimise your marketing strategy. qulink provides a range of marketing tools that can assist you in getting more out of your various campaigns. Tools comprise things like QR-scanners, event tracking, team management, branded domain names, robust APIs, and so on. The qulink free plan is sufficient for most small businesses, but if your operations are on a larger scale, you won’t have to worry about price because qulink offers the most competitive rates on the market.

12. Kamua: Automating Video Editing

Kamua is a video editing tool that can be used to automate the creation of videos. It is available for free and can be used by businesses of all sizes. Kamua offers a variety of features, including the ability to create custom video templates, add watermarks, and edit videos in real-time. Kamua is an essential tool for businesses that want to create high-quality videos quickly and easily.

14. Remove Unwanted Objects & Fix Imperfections with Inpaint

Inpaint is one of the best tool I’ve come across. It’s an AI-powered tool that can remove unwanted objects from photos and videos, as well as fix imperfections. And it’s completely free to use! Just select the object you want to remove and Inpaint does the rest. Inpaint is a great tool for small businesses who want to create professional-looking product photos and videos without spending a lot of money on editing software.

15. Flaticon

If you’re looking for a simple and free way to improve your web design, then look no further than Flaticon. This website offers a huge library of icons that you can use on your website or in your email marketing campaigns. Plus, if you sign up for a free account, you’ll be able to download up to 500 icons per day.

16. Lordicon


If you’re looking for an all-in-one solution for animated icons, Lordicon is one of the best chrome extensions out there. With over 8800 icons, it’s easy to find what you need and get started quickly. Plus, the subscription gives you access to new icons as they’re added. I’ve been using this tool for a few months now and I’m impressed with how well it works. I love that I can add icons from my computer or import them from websites too!

17. Remove Background from Image – remove.bg

If you’re looking for a quick and easy way to remove the background from an image, I highly recommend using the remove.bg website. It’s free to use and only takes a few seconds to get the job done. Plus, there’s no need to sign up for an account or download any software. Simply upload the image and let the site do its magic.

18. Canva

If you’re in need of a graphic design tool, look no further than Canva. With a library of built-in templates and easy drag-and-drop tools, Canva is an accessible way to create high-quality visuals. Plus, there’s no need to be a professional designer – Canva’s user-friendly interface makes creating beautiful designs a breeze.

19. Taskade: Ultimate To-Do List & Mind Map App For Teams

If you’re looking for a way to streamline your digital marketing efforts and get more organized as a team, then I highly recommend Taskade. It’s an all-in-one productivity tool that can help you with everything from brainstorming ideas to creating to-do lists and mind maps. Plus, it’s completely free to use!

20. Hemingway Editor

If you’re serious about marketing your business, then you need to be using Hemingway Editor. It’s one of the best chrome extensions out there and it’s absolutely free. This tool will help you to edit your writing so that it is clear, concise, and easy to read. That’s important because you want your customers to understand what you’re saying and take action on it.


If you’re serious about growing your business, then you need to be using digital marketing tools. By using the right tools, you can save time and money while still getting great results ! Digital marketing is a powerful tool that any company needs to invest in, but it’s not always easy to find what works best for you. With so many digital marketing options available it’s hard to know where to start or how much money or time is worth investing into these tools. To make things easier, I’ve compiled 20 of the most useful digital marketing tools you should use today to take your business to the next level. These are all free tools and some even have a free trial period.

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